NEWARK, Del, Aug. 29, 2022 (GLOBE NEWSWIRE) — According to the IMF, the global balsam market for the period is expected to rise from US$ 3,545.5 min in 2022 at ~$5,506.3 min by 2032, expanding at a CAGR of 4.5% throughout the forecast period (2022-2032).

A key factor driving the growth of the global menstrual balms market is the increasing adoption of menstrual balms by a rapidly growing female population to relieve discomfort and pain caused by menstruation.

The feminine care industry is being transformed by vintage women-owned brands offering tailored birth control products, effective pain relief and leak solutions. The main goal of the players is to give women more wearable products.

Dysmenorrhea, sometimes called menstrual cramps, is characterized by sharp or stabbing pains in the lower abdomen. Many women have menstrual cramps before and during their period. Some women may find the discomfort simply unpleasant. Others may suffer from severe menstrual cramps that prevent them from leading a normal life for a few days each month.

In order to treat severe menstrual cramps, manufacturers in the industry are developing items like menstrual balm products. For example, the major player in the feminine hygiene industry Cora is dedicated to solving intimate and menstrual hygiene problems that women face around the world but which are not entirely solved.

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The “Cora’s Period Cramp Relief Balm” is made entirely of natural ingredients that meet the needs of a large number of consumers. At the beginning of the monthly cycle, this is one of the surest methods to prevent cramps.

Thus, the increasing incidence of menstrual cramps along with the introduction of new menstrual balm products containing natural ingredients will continue to drive the sales of menstrual balm across the globe during the forecast period.

Key Takeaways from Period Balm Market Research

  • By product type, roller stick will continue to dominate the global menstrual balm market during the forecast period.
  • In terms of prescription mode, the over-the-counter category is likely to hold the largest market share of approximately 63% during the forecast period.
  • Based on the sales channel, department stores and pharmacies/pharmacies will collectively represent 46% total sales in the global menstrual balm market by the end of 2022.
  • Due to changing consumer preferences for new and improved products, North America accounts for the largest share of the global menstrual balm market.
  • The U.S. menstrual balms market is expected to grow at a CAGR of approximately 4.5% over the evaluation period.
  • The menstrual balms market in India is expected to grow at a CAGR of around 5.5% between 2022 and 2032.

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Who wins?

Leading menstrual balm manufacturers are focusing on aggressive promotional techniques, advertisements and new product launches to drive the growth of menstrual balm sales globally.

Key players present in the vintage balm market are Cora, Still Not A Hippie, JamilahsNaturals, Herbal Chest, Wild Rose, Marnie Naturals and Redcliffe Hygiene Private Limited, The Natural Clinic, Arganshe, Butter Me Up Organics, THERApotions, Zenmaitri , mist-cosmetics and Sierra Roots Wellness, among others.

Global menstrual balm market By Category

By product type:

By Prescription Method:

  • Over the counter
  • Prescription

By sales channel:

  • direct sales
  • Specialty stores
  • Pharmacy / Drug Stores
  • Departmental stores
  • Online retailers
  • Other sales channel

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By region:

  • North America
  • Latin America
  • Europe
  • East Asia
  • South Asia
  • Oceania
  • AEM

Contents

1. Summary

1.1. Global Market Outlook

1.2. Summary of key findings

1.3. Summary of key statistics

1.4. MFI analysis and recommendations

2. Market Overview

2.1. Market Taxonomy

2.2. Market definition

3. Key Market Trends

3.1. Key trends impacting the market

3.2. Product Innovation Trends

To continue the table of contents…

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